Heading up creative services for Beauty Products (Make up, Fragrances, Skincare)
Set up of a new division. Cross-functional team & program management.
Key point of contact across product, marketing, creative for all beauty activity online and offline.
Three years roadmap including 25+ projects across Art direction, Graphics, POS, Digital, Content production.
My role was to foster creativity to support business strategy, team collaboration and integrated project output.